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Core Technology

LoRaWAN

The radio network underneath most of what we deploy. It trades bandwidth it doesn't need for range and battery life it does — which is why one gateway can cover a whole building or a whole district, with no cable to pull and no monthly plan to pay.

5–10 Years
Typical Battery Life on One Cell
1,000s
Sensors Served by a Single Gateway
No SIM
No Carrier Plan, No Monthly Airtime Bill
1–9 mi
Reach From One Gateway, Urban to Rural

01 /The Idea

It's a Trade, and It's the Right One

LoRaWAN isn't a faster radio. It's a deliberate decision to give up things a sensor never needed, in exchange for the two things that actually decide whether a deployment happens.

What it gives up

Bandwidth and immediacy
  • Bandwidth. A LoRaWAN message is a few dozen bytes — a temperature, a pulse count, a tank level. Never a photo, never video, never a file.
  • Speed. Devices talk in short bursts and sleep in between, so a reading arrives seconds after it's taken, not milliseconds.
  • Chattiness. Devices report on a schedule or on an event, not continuously. That's a design constraint, not a defect.

What it buys

Reach, battery, and cost per point
  • Range. The same message that dies in a hallway on Wi-Fi crosses a campus, several concrete floors, or a whole district.
  • Battery. Radios that sleep almost all the time run 5–10 years on a single cell — and some devices outlast that.
  • Cost per point. One gateway serves thousands of devices, so the hundredth sensor costs roughly what the first one did.

A water level, a pulse count, a door state, a temperature — none of them are bigger than a text message. Sizing a network for video when all you're moving is numbers is what makes monitoring expensive.

02 /Mechanics

How a Reading Actually Gets to You

Four steps from a sleeping device in a basement to a live point on your map.

Step 1
The sensor wakes, speaks, sleeps
A device spends nearly all its life switched off. It wakes on a schedule or an event, transmits a few bytes on unlicensed sub-GHz spectrum (902–928 MHz in the US), and goes back to sleep. That duty cycle — measured in seconds per day — is the whole reason a battery lasts years.
Step 2
Every gateway in earshot hears it
Here's what surprises people: sensors are not paired to a gateway. They broadcast, and every gateway within range forwards what it heard. There's no association, no handover, no roaming. Add a second gateway and coverage simply gets more redundant — nothing needs reconfiguring.
Step 3
The network server sorts it out
Duplicate copies of the same message are collapsed into one, the message's integrity is checked, and the device's data rate is tuned automatically — devices close to a gateway shift to faster settings and use even less power.
Step 4
Gostly turns it into a reading
The payload is decoded, stamped with the device's location, and lands on your live map. From there it drives alerts, dashboards, and long-term history in the data lakehouse — the same path a Gostly-installed device takes.

03 /Comparison

Measured Against Everything Else

Wired fieldbus, wired IP, Wi-Fi, and cellular all have deployments where they win outright. This is where each one actually lands when the job is many small sensors over a wide area.

Scroll to compare →

How LoRaWAN compares with wired fieldbus, wired IP, Wi-Fi, and cellular connectivity across installation, cost, power, coverage, capacity, network isolation, bandwidth, and best use.
 LoRaWANUnlicensed sub-GHzWired FieldbusBACnet MS/TP, Modbus RTUWired IPBACnet/IP, Ethernet, PoEWi-FiThe building's WLANCellularLTE-M, NB-IoT, CAT-M
Adding the next sensorBracket or magnet, register its keys, done — minutes, no cable.Extend the daisy chain: conduit, terminations, an electrician per point.A home run back to a switch, plus a spare port and a ceiling drop.Quick to join — but it needs mains power and an IT-approved SSID.Easy to mount, then activate a SIM and start paying every month.
Airtime cost per deviceNone. Unlicensed spectrum on a gateway you own.None.None.None.A data plan per device, per month, for the life of the device.
Power sourceBattery, as the normal case. 5–10 years is unremarkable.Bus-powered or local mains.PoE or mains at every single point.Mains, effectively always — Wi-Fi radios drain cells fast.Battery is possible, but each message costs far more energy.
Coverage per piece of infrastructure1–3 mi across a city, 9 mi+ in open country — from one gateway.About 4,000 ft of bus total, and every foot of it must be pulled.About 330 ft per Ethernet run, then you need another switch.A floor or a few rooms per access point.Wherever the carrier already has coverage — and nowhere else.
Devices per gatewayThousands on one 8-channel gateway.Tens per segment before you need a repeater.One switch port per device.Dozens per AP before throughput suffers.Not applicable — every device is its own subscriber.
Does it touch your IT network?No. A separate radio network; only the gateway has an uplink.No, but it's bound to the building automation controller network.Yes — every sensor becomes a managed device on your LAN.Yes — every sensor is on your WLAN, with credentials to rotate.No, but each device sits directly on a public carrier network.
BandwidthKilobits. Readings and counts — never files or video.Enough for polling and control loops.Effectively unlimited. This is where video belongs.High, wherever the signal is strong.Megabits on LTE-M — far more than telemetry needs.
What it's genuinely best atMany battery sensors, spread wide, reporting small numbers often.Controlling equipment that is already wired.Cameras, controllers, and anything moving real volume.People's devices and mains-powered gear near an AP.Assets that roam beyond any gateway you own.

None of this is an argument to rip anything out. BACnet and Modbus still run the equipment they were built for, and we read them where your building already speaks them. The point is narrower: a new measurement point no longer requires new wire, a new switch port, or a new line on a carrier bill.

04 /Economics

Three Costs That Simply Stop Existing

Not reduced — removed. Each one is a reason monitoring projects get scoped down to a fraction of what was worth measuring.

The Wiring

The sensor is rarely the expensive part. Reaching it is.

On a wired retrofit, the bill is conduit, cable trays, terminations, ceiling access, patching, and licensed labor per point — and it grows with every foot of distance. It's why a sensible monitoring plan gets cut down to the handful of points someone could justify trenching or opening a wall for. Wireless removes the variable that was doing the cutting.
The Mobile Plan

Cellular telemetry makes every sensor a subscriber account.

Each device needs a SIM, an activation, and a line on a carrier invoice forever. At even a couple of dollars a month, 400 devices is roughly ten thousand dollars a year in airtime alone — before a single reading is worth anything to you. LoRaWAN runs on unlicensed spectrum through a gateway you own, so that line item doesn't exist.
The Truck Roll

Battery life is an operations budget in disguise.

A device in a culvert, a manhole, on a pole, or above a hard ceiling costs far more to visit than to buy. Independent testing puts a cellular NB-IoT uplink at roughly eighteen times the energy of the same message over LoRaWAN, and joining the network at about three times. That ratio is the difference between changing batteries on a maintenance schedule and changing them within the decade.
What you do pay us
Connectivity is free because the spectrum is unlicensed and the gateway is yours. Gostly bills $5 per sensor per month for the platform — the live map, alerting, history, and support — with no carrier in the middle taking a cut of every reading. A site, in our pricing, is simply everything one local LoRaWAN network can reach. The pricing page has the full breakdown.

05 /Indoors

Why It Wins Inside a Building

The hard part of a smart building was never the sensors. It was that measuring one more thing meant a contractor, a ceiling, and a change order.

One gateway, the whole building
Sub-GHz signals lose roughly 10 dB per floor they pass through, so a single gateway in a riser closet routinely covers every floor of a tower — and reaches the basement, the parking levels, and the mechanical rooms that Wi-Fi never had a chance in.
Retrofit without opening anything
No ceiling access, no conduit, no after-hours electrical work, no tenant disruption. A sensor goes up with a bracket during business hours and reports before the installer has left the floor.
It doesn't ask IT for anything
Sensors never join the corporate WLAN, never consume an IP address, and never need a credential rotation. The building's monitoring stops being something that breaks when the network team changes an SSID.
Measure the spaces nobody wired
Tenant suites, stairwells, storage, roof plant, elevator machine rooms, that one meter in the sub-basement. The places worth knowing about are usually the places nobody ran cable to.
OccupancyTemperature & humidityLeak detectionSub-meteringDoor & window stateAir qualityFreezer & server room alarmsRestroom supply levels

06 /Outdoors

Why It Wins in the Field

Public works assets share a profile that defeats almost every other radio: scattered across miles, often below grade, rarely near power, and expensive to visit.

A district from a single rooftop
One gateway on a water tower, a firehouse, or a tall municipal building covers several miles of jurisdiction. Coverage becomes infrastructure you build once, not a cost you re-pay at every new sensor.
The sites with no power and no plan
Culverts, storm drains, remote pump stations, valve vaults, traffic cabinets, bridge abutments. Battery-powered, unattended, years between visits — exactly the profile LoRaWAN was designed around.
No trenching, no permits to pull cable
Wiring an outdoor sensor network means excavation, right-of-way, restoration, and a schedule measured in seasons. A radio link across the same distance is a mounting job.
Scale without a growing invoice
Once the gateway is up, sensor number 500 joins on the same terms as sensor number 1. That's what makes it realistic to instrument an entire storm system rather than the three outfalls that made it past budget review.
Flood & water levelStorm drain monitoringPump station healthRoad freeze sensorsPower outage detectionWater & gas meteringValve vault accessWeather stations

07 /Security

Its Own Network, Encrypted End to End

Security here comes mostly from architecture rather than configuration — there are fewer ways in because there is less exposed to begin with.

A separate network, by design
LoRaWAN doesn't ride your Wi-Fi or your building automation VLAN — it's its own radio network, and only the gateway has an uplink. Your sensor estate stops being extra attack surface on the corporate LAN, and an IT change never silently takes your monitoring offline.
Two keys, two separate jobs
Every message is encrypted with AES-128 under two independent session keys: one for the network layer, one for the application payload. The practical consequence is that whoever operates the network can route your traffic without ever being able to read it.
Nothing to port-scan
A battery sensor has no IP address, no open ports, and no listening service — it is asleep almost all of the time and speaks only when it has something to say. There's no inbound path to a device that isn't reachable in the first place.

For facilities and agencies with a security review to clear, this is usually the shortest conversation of the project: the sensors are not on the network IT is responsible for, they hold no data at rest worth taking, and they cannot be reached from the outside.

08 /Limits

Where LoRaWAN Is the Wrong Tool

It's a narrow radio, and pretending otherwise is how deployments fail. Here's what we deliberately put on something else.

Video and images
A camera needs orders of magnitude more bandwidth than LoRaWAN carries. That's what our AI cameras run on wired IP or PoE for.
Computer Vision
Closed-loop control
Driving a damper or a valve in real time belongs on BACnet or Modbus. We read those systems where they already exist rather than replacing them.
Smart Buildings
Assets that leave the map
A vehicle crossing a state line is past any gateway you own. Cellular CAT-M is the right radio for anything that roams.
IoT Sensors

Every deployment we run mixes at least two of these. LoRaWAN carries the many small things; cameras and wired systems carry the few heavy ones. They all land in the same platform, on the same map, on the same clock.

09 /Our View

Why We Think This Is the Future

For thirty years, deciding what to measure was really a decision about what you could afford to wire. Every candidate sensor had to survive a cost review that had nothing to do with its value and everything to do with its distance from a cable. Most didn't survive it. That's why buildings are full of systems nobody has data on, and why cities discover a failure when a resident calls.

What LoRaWAN changes is not the sensor — it's the marginal cost of the next one. When coverage is a one-time investment and a device runs for a decade on a battery, measuring one more thing costs roughly what the device costs. Below that threshold, you stop rationing. You instrument the whole storm system instead of the three outfalls that made the budget, and the whole building instead of the floor with the complaint.

That's the shift we're building on: measurement stops being a capital project and becomes something you can simply add. Everything else we make — the live map, the alerts, the data lakehouse that keeps years of it — assumes a world where you finally have data from everywhere, rather than from the handful of places that were cheap to reach.

Bring Your Own Gateway, or Let Us Build the Coverage

Already running LoRaWAN? Point it at Gostly and your existing sensors show up on the map. Starting from nothing? We'll survey the coverage and stand it up.

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